There are several misleading differences between franchising and licensing. The main difference is that by a franchise agreement, the franchisee is entitled to use the franchisor’s trademark and operate in compliance with brand standards, but by entering into a license agreement, the licensee only has the right to use the licensor’s trademark and won’t learn about its standards and know-how. Since these two terms may seem a bit alike, for avoiding ...

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Franchise agreements may seem simple in terms of definition, but there are several essential elements you should consider while drafting one. Location, Duration, Operation, Fees, and Use of Intellectual Property are a number of necessary sections of a franchise agreement. However, this basic knowledge wouldn't be enough for concluding such an important contract and a safe legal relationship obviously requires expert legal advice by lawyers. A newly established restaurant in Canada ...

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